The goal is to serve the patient well, and respect the body's innate capability for healing itself. I diagnose carefully and create a plan of action to return the patient to health, through chiropractic care and lifestyle/behavioral changes. Care is for the whole person, and is both comprehensive and affordable.


The clinic provides care for the whole person through adjustments of the joints of the body, therapeutic exercises, nutrition counseling and weight management. Chiropractic is a profession, not a technique and is an alternative or a complement to medical, osteopathic, physical therapy and surgical approaches to health care.


Patients can find lots of resources here pertaining to diet, exercise, and lifestyle.



Education for doctors of chiropractic and chiropractic students.

Gonstead System of Chiropractic

Dr. Plaugher (D.C.) is one of many authorities on the Gonstead technique today. He was the Director of Research for the Gonstead Clinical Studies Society for 16 years and edited: Textbook of Clinical Chiropractic: A Specific Biomechanical Approach. He is the co-editor of Pediatric Chiropractic. Information on the Gonstead technique can be found in other areas on this website and at


The Gonstead technique is a highly specific analytical and adjustment approach, emphasizing neutral postures and positions that minimize strain of the delicate spinal ligaments. It can be applied (modified of course)

in newborns and older adults. Because of the specificity involved with isolating the injured vertebral joint that has sprained or subluxated, patients with extreme and complicated injuries can be addressed carefully.

Reviews for Gregory Plaugher, D.C.

"[Dr. Plaugher, DC]  is not just a knowledgeable doctor and author. He is also a very compassionate listener who is able to piece together your medical history with your current lifestyle for maximum and immediate results."

"Dr. Greg [DC] is a genius I would say. I went him for the first time two days ago, and he was able to figure out what was wrong in my spine, which was causing me pain for last two years."

"I have continued to see him weekly since then, and he has kept my back moving, problem-solved new health issues that come up, and worked on other over-used and injured limbs. I am forever grateful to Doctor Greg [DC] and his holistic approach and natural way of working with the body's systems—he is a miracle worker and he saved me. Not a small detail: sliding scale! YES, you can afford it!"

"Excellent! Dr. P [DC] literally wrote the text book for Gonstead technique. Google it. He's got a great no BS "bed side" manner and looks to heal you holistically inside and out."

CA Regs § 15. ...or any licensee under this act who uses the word "doctor" or the prefix "Dr." without the word "chiropractor," or "D.C." immediately following his or her name) ...shall be guilty of a misdemeanor and upon conviction thereof shall be punished by a fine of not less than one hundred dollars ($100) and not more than seven hundred fifty dollars ($750), or by imprisonment in the county jail for not more than six months, or by both fine and imprisonment. (Initiative Measure, Stats. 1923, p. xcii, § 15. Amended by Stats. 1988, c. 1094, § 2.)

Contact Us

How to Get Here:

The Gonstead Clinic is in an accessible ground floor location on the north side of Nob Hill at 1095 Pacific Avenue at the corner of Pacific and Taylor.  There is street parking and the Muni 10 and 12 bus lines make a stop at Pacific and Taylor. Also the Muni 1 and 27 lines are nearby. If you have a small car, you can block one driveway.


Family Practice, Chiropractic

1095 Pacific Avenue

(between Mason and Taylor)

San Francisco, CA 94133


Make an appointment 24/7
and tell us who referred you:

Phone & Text: 415-412-5930

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